UK based · Made exclusively for the Swatch x Audemars Piguet

The UK home of premium straps for the Swatch x Audemars Piguet.

StrapWatch is a British, independent brand building premium replacement straps designed exclusively for the Swatch x Audemars Piguet collaboration watch. Designed in the UK, shipped tracked from the UK, and made for collectors who care how their watch wears every day.

Built by UK collectors, for one watch.

A British brand obsessed with the Swatch x Audemars Piguet silhouette.

When the Audemars Piguet × Swatch collaboration landed in the UK, it captured something unusual: the silhouette and energy of a Royal Oak made accessible to a whole new audience of British watch fans. Like many collectors, we loved the watch — but quickly noticed the original strap options felt limited for everyday wear.

So we set out to build the strap range we wished existed in the UK. Premium materials, confident colour palettes and a finish inspired by luxury sports watches — engineered specifically around the Swatch x AP case, with an integrated end-link that sits flush against the watch. Every design is fit-tested on the actual model before it joins the catalogue.

StrapWatch is independent and not affiliated with, endorsed by or manufactured for Audemars Piguet or Swatch. Every strap we sell is a compatible replacement designed and quality-checked by our UK team, and is made exclusively for the Swatch x Audemars Piguet — it will not fit standard Swatch, MoonSwatch or other watches.

Why UK Swatch x Audemars Piguet owners choose StrapWatch.

Our entire range is built around the Swatch x Audemars Piguet silhouette — straps cut, coloured and finished to complement the case rather than fight it. Each design goes through fit testing on the actual watch before it joins the catalogue.

Designed for the Swatch x AP

Lug width, curvature and integrated end-link tested specifically against the Swatch x Audemars Piguet — and nothing else.

Premium materials worth the upgrade

Soft-touch silicones, FKM rubbers and textured finishes chosen for comfort, durability and a luxury feel on the wrist.

Honest, UK-trusted claims

Compatible replacement straps — never sold as official AP or Swatch product. Just well-made straps that fit the Swatch x AP, backed by UK support.

A British brand, shipping fast across the UK.

UK registered company

StrapWatch is registered and operated in the United Kingdom, with all customer support handled by our UK team — no overseas call centres.

Shipped tracked from the UK

Orders are picked, packed and dispatched from the UK with tracked delivery options at checkout — most UK orders arrive within a few days.

Designed in Britain

Designs developed in the UK and produced with manufacturing partners chosen for quality, consistency and ethical standards.

UK shopper FAQs

Quick answers for UK customers shopping straps for the Swatch x Audemars Piguet.

Is StrapWatch a UK-based company?
Yes. StrapWatch is a British, independent brand registered and operated in the United Kingdom. Our straps are designed in the UK, customer support is handled by our UK team, and orders are shipped tracked from the UK.
Which watch are StrapWatch straps designed for?
Every StrapWatch strap is engineered exclusively for the Swatch x Audemars Piguet collaboration watch. Lug width, curvature and integration are fit-tested on the actual watch before a design joins the catalogue. They are compatible replacement straps — not official Swatch or AP product.
Will these straps fit my MoonSwatch or standard Swatch?
No. The integrated end-link is shaped specifically for the Swatch x Audemars Piguet case profile and will not seat correctly on standard Swatch, MoonSwatch or other spring-bar watches. Please only order if you own the Swatch x AP model.
How fast is UK delivery?
UK orders are picked, packed and dispatched from the UK with tracked delivery options at checkout. Most UK orders arrive within a few working days, and full delivery options and costs are shown securely at checkout.
Are StrapWatch straps affiliated with Audemars Piguet or Swatch?
No. StrapWatch is fully independent and not affiliated with, endorsed by or manufactured for Audemars Piguet or Swatch Group. Every strap we sell is a compatible replacement designed and quality-checked by our UK team.
Can I return a strap if it isn't right for my watch?
Yes. UK customers can return an unused strap that isn't right for their watch under our standard returns policy. See our shipping & returns page for full details.

Upgrade your Swatch x Audemars Piguet today.

Premium replacement straps, designed in the UK exclusively for the Swatch x AP. Free UK shipping options at checkout.

Shop UK straps